2mm Corporate Image Management™

The Visual Partner Your Company Actually Needs On Retainer.

Name: 2mm Headshots and Event Photography, LLC
Rating: 5.0

Retainer-grade photo + video infrastructure for DFW companies with 50 to 5,000 employees. Three engagement tiers (Bronze · Silver · Gold) covering headshots, brand library, leadership imagery, recruiting marketing, event coverage, and executive video — without booking, scoping, and managing five different photographers across the year.

Get a Retainer Quote

Call (817) 778-0132

12-24 Months

RETAINER STRUCTURE

Multi-Discipline

PHOTO · VIDEO · EXECUTIVE

Comms-Ready

BRANDED ASSET PORTAL

Multi-Location

ONE VENDOR · EVERY OFFICE

Q: Why switch from project-by-project photography to ongoing retainer?

A: Because the project-by-project model breaks at company scale. Marketing books a photographer for the website refresh. HR books a different one for new-hire headshots. Comms scrambles a third for the all-hands video. Recruiting buys stock for the careers page. Each shoot starts from scratch — new brief, new vendor, new style — and the visual library across your company looks like five different brands. Add multi-location, new hires every month, and the inevitable last-minute press request, and you’re managing a vendor circus instead of building a coherent brand. A retainer fixes that. One vendor, one brand spec, one asset library, predictable monthly investment, every office covered on cadence — and the four-minute press response replaces the four-hour scramble.

Watch: why a coached headshot beats every selfie

Three minutes that explain why 30,000+ DFW professionals stopped settling for cell-phone photos and started booking coached sessions. If you’re on the fence about whether a real headshot is worth it for your business, LinkedIn refresh, or brand — press play.

Three Engagement Tiers

Pick the tier that matches where your company actually is — refresh-cadence baseline, active program with content, or strategic visual partner. Custom-quoted within each range based on team size, location count, and video pairing.

Bronze · Refresh Cadence

$500–1,500 / mo

12-MONTH ENGAGEMENT

Best for: 50-200 employee companies wanting consistent headshot + library maintenance without managing project-by-project shoots.

Quarterly half-day onsite OR studio session
New-hire headshot batches (up to 15/qtr included)
Annual leadership refresh session
Multi-format crops + branded asset folder
7-day delivery standard, rush available
Single account contact
Vendor packet (COI, W-9, MSA) on file

Headshot-led · Photo-only · DFW single location

Silver · Active Program · Most Popular

$1,500–3,500 / mo

18-MONTH ENGAGEMENT

Best for: 200-1,000 employee companies with active marketing, recruiting, and internal comms shipping content monthly.

Everything in Bronze, plus:
Monthly half-day OR 2× quarterly full-day production
Lifestyle + culture + at-work content library
Department leadership coverage
Multi-format crops (LinkedIn, web, careers, press)
Quarterly strategy + content planning call
Asset management + tagging + naming convention
Branded delivery portal

Headshot + Brand Library · Photo-focused with light video · 1-2 locations

Gold · Strategic Visual Partner

$5,000–15,000+ / mo

24-MONTH ENGAGEMENT

Best for: 1,000-5,000 employee companies needing an enterprise visual partner with multi-discipline coverage across multiple offices.

Everything in Silver, plus:
Monthly full production day (photo + video crew)
Executive imagery + executive video (CEO message, all-hands, IR, recruiting)
Brand-story / recruiting / culture video monthly
Event coverage (4 events/yr standard)
Multi-location capability (up to 3 offices)
Dedicated 3-person account team
Annual brand-system audit + planning offsite
On-call coverage for press / launches / leadership transitions
Custom-branded asset portal with role-based access

Full Photo + Video + Executive · Multi-location · Dedicated team

Ranges reflect the floor + ceiling of each tier. Final pricing custom-quoted by team size, location count, and video pairing — typical proposals land in the middle of the range. Quarterly + annual pre-pay discounts available.

Built for Procurement, Comms, HR + Marketing in One Engagement

Corporate Image Management is scoped to land cleanly inside your existing vendor + procurement framework. Full COI naming your company as additional insured, W-9, MSA, NDA, security access protocols, and DUNS-aware payment terms on file before kickoff — typically within 24 hours of contract execution.

Day-to-day relationship runs through your designated owner — typically the comms director, head of HR, marketing lead, or chief of staff. We work directly with their team on scheduling, brief intake, and asset distribution. Monthly invoicing on net-30 standard, net-15 + annual pre-pay available at discount. One vendor relationship, not five.

Eight Places the Retainer Pays for Itself

These are the use cases where companies switch from one-off project shoots to a retainer — and don’t go back.

New-Hire Headshot Pipeline

10-50 new hires per quarter get on-brand directory portraits as part of onboarding — not the day before the website refresh. See Employee Headshots.

Recruiting + Careers Page

Stop using stock. Senior candidates evaluate the careers page; real on-brand imagery + culture video drives 30-50% higher senior-applicant conversion than text + stock.

Internal Comms Library

All-hands hero imagery, intranet content, employee spotlight, manager + IC profile pages — kept fresh on cadence instead of one annual rebuild.

Marketing + Sales Enablement

Website refreshes, sales decks, customer case studies, advertising, social — fueled by an always-current asset library instead of the same five photos on rotation.

Executive Comms Pipeline

CEO + C-suite imagery + executive video for all-hands, investor updates, customer announcements, press windows — pairs with Executive Presence™.

Press + PR Asset Library

When Forbes calls Friday at 4:47pm, your high-res multi-format library is already named + organized. Press request → file pull → reply in four minutes, not four hours.

Multi-Location Consistency

Dallas HQ, Las Colinas, Frisco, Plano, Fort Worth office — same look, same lighting spec, same crop standard across every team page. One vendor + one brand book = visual consistency.

Annual Event Coverage

Sales kickoff, all-hands offsite, board meetings, customer summit, awards night — captured by the team already inside your brand, no fresh-vendor onboarding required.

“I’m not photogenic” — the 2mm Method™ fixes that

If you’ve been dodging the headshot update for years because you “hate having your picture taken,” this one is for you. Real-time coaching of the two-millimeter eye, jaw, and posture shifts that turn camera-tense into camera-confident — even for clients who arrive convinced they’re un-photographable.

After 30,000+ people photographed across DFW, we have yet to meet a client the 2mm Method™ does not work on. Camera-shy welcome.

How an Engagement Actually Starts

Four phases — first production day on your calendar within 30 days of signed engagement.

PHASE 1 · WEEK 1

Scope + Tier Selection

60-min discovery call with your comms / HR / marketing lead. We map your team size, location count, existing asset state, content cadence needs, and intended deliverables — then recommend Bronze, Silver, or Gold with custom scope.

PHASE 2 · WEEK 2

Vendor Setup + Brand Calibration

COI, W-9, MSA, NDA, security access executed within 24 hours of signed engagement. Brand book + visual spec uploaded and calibrated. First-month production schedule + asset folder structure established.

PHASE 3 · WEEKS 3-4

First Production Day

First on-site or studio production day — typically a leadership refresh + new-hire batch + foundational library shoot. Delivered to your branded asset portal within 7 days, organized + named for direct use.

PHASE 4 · ONGOING

Cadence + Strategy Reviews

Monthly or quarterly production cadence (tier-dependent), quarterly strategy + content planning reviews, annual brand-audit + planning offsite (Gold), and on-call availability for press + leadership transition windows.

Why DFW Enterprise Picks 2mm As Their Visual Partner

Four reasons comms + HR + marketing leaders choose us as their multi-year visual partner.

Multi-Discipline Coverage

Headshots, brand library, lifestyle, executive imagery, brand video, recruiting video, event coverage — under one vendor relationship instead of five. Specialist crew assembled per production day. Consistent brand spec across every discipline.

Enterprise-Grade Process

Full vendor packet (COI, W-9, MSA, NDA, security access) on file. NDA + conflict-check on file before kickoff. Asset management + tagging built for procurement-level workflow. Branded delivery portal with role-based access at the Gold tier.

Multi-Location Capability

DFW corridor covered — Dallas, Las Colinas, Frisco, Plano, Southlake, Westlake, Fort Worth. Nationwide travel available for additional offices. Same lighting spec + crop standard across every location so multi-office team pages look like one company, not five.

Predictable Investment

Monthly retainer replaces unpredictable project-by-project quotes. Comms team budgets once a year, marketing knows the visual library is funded, recruiting can spec the careers refresh in advance. Annual pre-pay discount available. Quarterly invoice cadence on Bronze + Silver, monthly on Gold.

Pairs With

The supporting services Corporate Image Management orchestrates across your year.

Team Headshots →
Hub for team + group photography

Employee Headshots →
New-hire onboarding pipeline

Corporate Headshots →
The DFW corporate flagship service

Executive Presence™ →
Multi-year visual program for individual executives

Plus Same-Day Retouched · Group Headshots · Executive Videography · Corporate Event Photography · Nationwide Multi-Office Coverage

Corporate Image Management FAQs

How do I know which tier to start at?

Rule of thumb by team size: Bronze for 50-200 employees wanting reliable headshot + new-hire cadence. Silver for 200-1,000 employees with active marketing, recruiting, and comms shipping content monthly. Gold for 1,000-5,000 employees needing enterprise visual partner with multi-discipline + multi-location coverage. The discovery call sharpens this — most companies start one tier below where they think they need to be, and tier up at the 6-month review when actual demand exceeds initial scope.

Can we upgrade or downgrade tiers mid-engagement?

Yes — quarterly tier-change windows. Upgrade is most common: companies start Bronze, realize they need video + lifestyle, and move to Silver at the 6-month mark. Downgrades possible too if marketing leadership changes or content cadence slows. 30-day notice for any tier change.

What if we have more than one location?

Multi-location is standard at the Silver + Gold tiers. Silver includes up to 2 DFW locations; Gold includes up to 3. Additional locations + nationwide travel are scoped on top. For DFW companies with offices outside the metro (Houston, Austin, San Antonio, OKC), see Nationwide Headshots for the multi-city engagement framework — typically rolled into a Gold retainer with travel + lodging billed at cost.

Who’s the day-to-day contact on our side?

Almost always one of four roles: comms director / VP of comms, head of HR / VP people ops, marketing director / CMO, or chief of staff. Bronze + Silver tiers run through a single point of contact on your side; Gold tier coordinates across comms + HR + marketing + IR via a multi-stakeholder workflow (we handle the coordination overhead). Quarterly stakeholder review brings everyone to the table.

How does this differ from booking project-by-project?

Project-by-project still makes sense for one-off needs: event headshot booth, single large-company headshot day, one-time conference coverage. The retainer model wins when (1) you have 50+ employees with active turnover, (2) marketing + comms + recruiting + HR all consume visual assets, (3) you operate from multiple locations, or (4) you’ve spent more on photography this year than a Silver tier would have cost. Most enterprise clients realize point 4 about 8 months into a year of project-by-project booking.

Does Corporate Image Management include executive headshot + video work?

Yes at the Gold tier — CEO + C-suite imagery and executive video are baked in. At the Silver tier, executive coverage is partial (annual leadership refresh, occasional executive video). At Bronze, executive work is scoped as add-on or referred to Executive Presence™ as a parallel engagement. Many Gold-tier clients also run an Executive Presence engagement for the CEO + key board members alongside the company-wide Corporate Image Management retainer.

Do you sign vendor agreements + provide insurance documentation?

Yes — full procurement-ready vendor packet within 24 hours of contract execution. Standard COI naming your company as additional insured (limits + language tuned to Fortune 500 vendor requirements), W-9, MSA, NDA, security access forms. We’ve onboarded as approved vendor across multiple DFW Fortune 500 companies + their subsidiaries.

What if we have ad-hoc shoots between scheduled retainer days?

Standard at Gold (on-call coverage included for press, launches, leadership transitions, board emergencies). At Silver, ad-hoc requests bill at a 20% retainer-client discount off our standard rate. At Bronze, ad-hoc work is scoped as project add-on. The retainer relationship saves admin overhead too — no fresh COI, no fresh NDA, no fresh brand brief.

Individual Headshots Pricing and Scheduling

Group & Event Headshot Quote Information

All Individual Services Pricing & Scheduling

Stop booking project-by-project. Build the program once.

Bronze · Silver · Gold. One vendor relationship. Every office, every quarter, on cadence. First production day on your calendar within 30 days of signed engagement.